Salary for Sales and marketing managers in Denmark

Based on 2025 salary data from Statistics Denmark (Danmarks Statistik), with additional SIRI/STAR references where available.

Published salary figures for this occupation, including pension and a simplified payslip example where a pension breakdown is available.

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STATISTICS DENMARK · LONS20

Sales and marketing managers (Ledelse af salg og marketing)

Average monthly salary including pension

91,200 DKK

≈ €12,200 / US $13,700

2025 · all of Denmark · 37 hours a week · before tax · incl. pension

Average monthly salary excluding pension

79,900 DKK

Pension incl. ATP: 11,300 DKK per month. Before tax; other pay components are included.

Middle half of employees earn between (including pension)

65,100 DKKmedian 84,400 DKK110,300 DKK

ILLUSTRATIVE EXAMPLE ONLY

What could reach your bank account

46,647 DKKper month in this example

Example: 38% base income tax and 8,000 DKK monthly deduction; higher-income taxes included.

For guidance only. Your actual take-home pay may differ.

Show me the full calculation and example payslip

Where the illustrated monthly package goes

Illustrated package92,696 DKK

To your bank account46,647 DKK · 50.3%
Tax withheld: AM-bidrag + A-skat33,253 DKK · 35.9%
Pension: employer 10% + your 4% + ATP11,963 DKK · 12.9%
Holiday supplement reserved for later833 DKK · 0.9%

The chosen 38% base rate applies after pension, ATP, AM-bidrag and the monthly deduction. Higher-income state taxes are added where applicable. Here, total tax is 39.9% of gross pay.

Pension and the reserved holiday supplement are before later taxes. Paid holiday is time off, not extra cash.

EXAMPLE ONLY · NOT AN EMPLOYER-ISSUED PAYSLIP

Example monthly payslip

Illustration

37 hours/week · adult · main tax card · holiday supplement not paid this month

Example base rate 38%Monthly deduction 8,000 DKK

Example gross pay, deductions and bank payment
Pay or deduction	Amount
Gross monthly salaryIllustrative pension split	83,332 DKK
Your pension contribution4% of gross pay · saved for your pension	−3,333 DKK
Your ATP contributionFull-time monthly A-rate used in this example	−99 DKK
Labour market contributionAM-bidrag · 8% of 79,900 DKK	−6,392 DKK
Income tax — base example38% of 65,500 DKK after the 8,000 DKK monthly deduction	−24,890 DKK
Mellemskat6.57% on annual income above 641,200 DKK after AM-bidrag · reduced by the tax ceiling, divided by 12	−1,319 DKK
Topskat7.5% on annual income above 777,900 DKK after AM-bidrag, divided by 12	−652 DKK
Paid to your bank accountUdbetalt · example only	46,647 DKK

Employer contributions — not deducted from your payment

Employer pension · 10% of gross pay: 8,333 DKK
Employer ATP: 198 DKK

Holiday and days off in this example

Paid holiday accrued: 2.08 days/month · 25 days/year
Holiday supplement · 1% reserved, not paid this month: 833 DKK
Extra holiday days · assumed agreement: 5 days/year

This example has paid holiday plus a supplement. Other jobs use 12.5% holiday allowance instead. The five extra days depend on your agreement.

These are chosen example values, not national averages.

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Please note: Salary figures from Statistics Denmark, DA, SIRI and your a-kasse (if applicable) may vary depending on the source and methodology. These figures are estimates intended as guidance, not guaranteed salaries. Your actual salary will depend on factors such as your qualifications, experience, employer, employment conditions and, importantly, your Danish language proficiency.